TYB’s new Early Access feature allows brands gate new products or collections to their most loyal community members (by Level or Role), directly through TYB’s app. Reward your best customers with first access to new releases to create exclusive moments for your TYB community.
Early Access allows brands on TYB to provide an exclusive first-look to shop new product and collection launches in the TYB app. Brands can set up Early Access for a new collection in Shopify and gate to a specific Level or Role — once Early Access is set up for the collection, members with access will see a countdown in their app, allowing them to set a reminder for launch.
When the Early Access period begins, members will be able to shop the new products before the rest of the brand’s customer base.
Before a brand can set up Early Access in TYB, they must ensure that both the product(s) and the collection is configured in Shopify followed:
Once Shopify is configured, brands must make sure the collection is set to Hidden in TYB Shop. This should be the default, but it’s best to double-check.
After everything in Shopify is configured correctly, brands can move into TYB’s Brand Admin to create their first Early Access drop.

